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2015. március 26., csütörtök 16:50 |
BASELWORLD 2015 STRENGTHENS ITS LEADERSHIP POSITION (part 1) |
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Basel, Switzerland, 26 March, 2015 (APA/OTS) - Baselworld 2015,
THE global trendsetting event for the watch and jewellery industry
concluded today on a positive note after eight intensive and
memorable days. The biggest and most prestigious brands in the
world, the finest retailers and the global press once again united
under one roof and capitalised on the myriad of business and
networking opportunities that are exclusive to Baselworld. A record
number of press attendees underlined the relentless growth of
interest in the show. |
Universally acknowledged as the one unmissable trendsetting event
for an entire industry, Baselworld is the only show that unites key
players from all sectors from around the world: watchmaking,
jewellery, diamonds, gemstones and pearls, as well as machines and
suppliers. The undisputed premier event once again saw 1,500 brands
unveil and showcase their innovations and creations. With marginally
fewer buyers present (-3% vs 2014), Baselworld 2015 had around
150,000 attendees (including representatives from exhibiting
companies, buyers, journalists and other visitors) from over 100
countries. They felt the pulse of the industry, discovered the
novelties, and purchased the latest collections which will set the
trends for the coming year.
More than 4,300 (+ 7.5% vs 2014) representatives of the press from
over 70 countries attended the show. These numbers signify a new
all-time record further underscoring the international interest in
the show. In keeping with Baselworld's wide reach and universal
attractiveness, a livestream of the opening press conference was
broadcast and followed by some 3,000 journalists from all over the
world.
A RESILIENT, RESPONSIVE AND CREATIVE INDUSTRY
The show has been a positive one for the watch and jewellery brands.
With resilience, responsiveness and creativity, the industry
continues to lead the way forward such that the attractiveness and
interest that this sector creates continue growing. Nowhere else are
more innovations, creations and new collections revealed than at
Baselworld - all the elements that make this show THE trendsetting
event worldwide.
Reflecting on this year's edition of Baselworld, François Thiébaud,
President of the Swiss Exhibitors' Committee, said he was reminded
of the show's rich history and the evolution from its simple roots
to the superlative event it is today. "Baselworld is universally
acknowledged as the premier event for the global watch and jewellery
industry. What makes it exceptional is that Baselworld is the only
show that fully reflects the excellence of the industry by uniting
everyone from the smallest to the largest brands representing every
sector; and it offers each of these a prestigious platform to
present themselves in the best light."
Summarising his impression of this year's show, Mr Thiébaud said
that the feedback he had received from brands over the course of the
eight days, leaves him "convinced that this year will be a positive
one for the industry because everyone has continued to innovate, not
just with creating products, but also with intensifying
communication with the media and buyers".
Commenting on the value of the show, Karl-Friedrich Scheufele,
Co-President of Chopard, is of the opinion that "Baselworld
continues to be the major milestone in the year, allowing us to meet
and work with all our major clients around the globe. Our press
meetings are equally important and increasing every year".
This opinion was also shared by Thierry Stern, President of Patek
Philippe, for whom Baselworld continues to be the most important
annual event where "we get to meet all our partners and the entire
global network in a concentrated time". Mr Stern found this year's
show to be "an excellent edition that was really successful in terms
of numbers and the interest in our products from retailers and the
press".
Enthusiastic about Baselworld and the success of the LVMH Group at
this year's show, President of the group's watch division,
Jean-Claude Biver, said that for their brands, TAG Heuer, Hublot and
Zenith, "the results are excellent and we are above all our
expectations".
SHINING SUCCESS FOR DIAMONDS, GEMSTONES & PEARLS TRADE
Baselworld goes beyond the world of watches and jewellery as it is
also the leading global event for diamonds, gemstones and pearl
merchants. The best players and dealers from around the world
participate in Baselworld because of the immense audience it
attracts among which are the biggest customers from all markets. First time Baselworld exhibitor, Shanghai Kimberlite Diamond Co.,
Ltd, very enthusiastically praised the value of their participation.
"This is the first time we've exhibited at Baselworld and we can
honestly say this is the one and only show that offers us so many
unique opportunities. In the course of the eight days we were able
to maximise the effect of our participation as we met with the most
important buyers from all over the world and talked to the most
significant journalists. All in all, this has been a tremendously
successful show for both our brand and our business," said
Kimberlite Chairman Dong Liusheng. (continues)
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2015. március 26., csütörtök 16:51 |
BASELWORLD 2015 STRENGTHENS ITS LEADERSHIP POSITION (part 2) |
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Basel, Switzerland, 26 March, 2015 (APA/OTS) - |
PRESS ATTENDANCE AT BASELWORLD 2015 SETS NEW RECORD
More than 4,300 (+ 7.5 % vs 2014) of the world's financial press,
major dailies, lifestyle publications, all the trade press, the
biggest TV channels and key players in the field of social media
from over 70 countries attended the show to be among the first to
discover those innovations and creations unveiled at Baselworld.
With everyone from magazine editors seeking to discover cutting-edge
trends and innovative designs to bloggers who deliver up-to-date
editorials to consumers in every corner of the planet, the
international press once again played a major role in creating an
unrivalled global impact and underlining the show's premier position
for the watch and jewellery industry.
BASELWORLD - NEVER CEASING TO INNOVATE TO MEET EVOLVING REQUIREMENTS
Summing up the successful conclusion of the 2015 edition of this
superlative show, Sylvie Ritter, Managing Director of Baselworld,
said that "Baselworld is the heart of a whole industry which spreads
throughout the entire world from here. This statement is becoming
increasingly true with every year that passes, as Baselworld
strengthens its position as the leader year after year". Further
reflecting on what makes this show the one unmissable event for the
entire industry, Ms Ritter very clearly states: "This envied and
enviable position has to be defended untiringly; that's why
Baselworld moves forward every year, improving convenience and
impact, and never ceases to innovate to meet the constantly evolving
requirements".
THE NEXT BASELWORLD WILL BE HELD FROM 17 - 24 MARCH 2016
Press Contact Loraine Stantzos
+41(0)582062264 Internet baselworld.com E-mail press@baselworld.com Facebook facebook.com/baselworld Twitter twitter.com/baselworld Weibo weibo.com/baselworld
Picture material for Baselworld is available to download free of
charge at: baselworld.com
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